The Launchpad Program

 
 
 
 
 

Event Education

This event series combines the most important event planning education with the marketing and sales strategies you need to make your event business a success. 


Gladys Mezrahi leads attendees through her 7-step methodology to creating the WOW in your events without the OOPS that plagues so many planners in their first five years. 

  • Step I: Outlining Your Event Objectives
  • Step II: Evaluate Your Event Audience
  • Step III: Create An Emotional Connection Between Your Event & Its Attendees
  • Step IV: Event Budgets: How To Balance Them Without Blowing Them 
  • Step V: Event Logistics: Creating the Ideal Timeline
  • Step VI: Executing The Event 
  • Step VII: Post-Event Lessons Learned
I highly recommend this workshop to anyone in the event profession who wants to keep their business on the “cutting edge”.
— Debbi Greene, 84 West Events

Marketing & Sales Strategy

You've got the skills you need to plan events, now Channing Muller teaches you how to market your services, secure clients, and keep the event bookings coming year after year. 

  • Business Marketing I: Identifying Your Ideal Client & Crafting A Client Persona 
  • Business Marketing II: Defining Your Value Proposition
  • Business Marketing III: Streamlining Your Digital Presence
  • Business Marketing IV: Finding New Clients
  • Business Marketing V: Leveraging Your Events for Future Marketing
  • Business Marketing VI: Continuing Growth Year-Over-Year
 

Want some 1-1 help for your team? We also offer private, on-site training sessions.